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Pow Wow
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The Los Angeles Tourism & Convention Board is the driving force behind marketing Los Angeles as a destination for leisure travelers as well as meetings and conventions. LA is among the nation's top visitor destinations, attracting more than 25 million annual visitors, and ranking as the second most visited city in the U.S. for international travelers. www.discoverLosAngeles.com

The Corporation for Travel Promotion—now doing business as Brand USA — was created for the purpose of encouraging travelers from all over the world to visit the United States of America. The public-private marketing entity was created to work in close partnership with the travel industry to maximize the economic and social benefits of travel in communities around the country. Pow Wow offers the world’s best platform for launching Brand USA’s inaugural global marketing campaign. At Pow Wow, attendees will get the first viewing of the international marketplace advertisements as well as learn about Brand USA’s initial target markets. In addition, the newly designed consumer-focused website, DiscoverAmerica.com, will be showcased along with a wide array of interactive social media tools. Brand USA will be taking appointments at their booth, the first-ever island structure, which will be located near the main lounge in the marketplace hall. For industry or partner information about Brand USA, visit www.TheBrandUSA.com. For information on traveling to the United States, visit www.DiscoverAmerica.com.

Visit California is a non-profit organization with a mission to develop and maintain marketing programs – in partnership with the state’s travel industry – that keep California top-of-mind as a premier travel destination. According to Visit California, travel and tourism expenditures total $95.1 billion annually in California, $17 billion of which is international; supports jobs for 873,000 Californians; and generates $6.1 billion in state and local tax revenues. Visit us online at www.visitcalifornia.com for information on life in California, trip planning resources, deals and more. Travel trade tools can be accessed on the new Travel Trade Portal, http://traveltrade.visitcalifornia.com

LAX is the seventh busiest airport in the world and third in the United States, offering more than 565 daily flights to 81 domestic cities and over 1,000 weekly nonstop flights to 65 international destinations on over 75 carriers. In 2010, LAX served over 59 million passengers, processed over 1.9 million tons of air cargo valued at nearly $77 billion, and handled 575,835 aircraft operations (landings and takeoffs). LAX is part of a system of three Southern California airports – along with LA/Ontario International and Van Nuys general aviation – that are owned and operated by Los Angeles World Airports, a proprietary department of the City of Los Angeles that receives no funding from the City’s general fund. For up-to-date information on all LAX happenings follow us on Twitter www.twitter.com/LAX_Official and Facebook www.facebook.com/LAInternationalAirport.

In 2012 Universal Studios Hollywood celebrates 100 year of moviemaking. For 100 years, Universal Studios® has taken you on journeys beyond your imagination. Only Universal Studios Hollywood lets you ride the movies and go behind the scenes of a real working movie studio. Join us this year as our expert tour guides celebrate the excitement of this moviemaking milestone on the world-famous Studio Tour. And, in May 2012, be part of the battle as you embark on a mission to defend the Allspark from the evil clutches of the DECEPTICONS® in Transformers: The Ride 3D. Adjacent to the Theme Park is Universal CityWalk©, an outdoor shopping and dining complex, home to the Universal CityWalk Cinemas and the state-of-the-5 Towers outdoor concert area. www.universalstudioshollywood.com

Cirque du Soleil® invites you to IRIS, a Journey Through the World of CinemaTM. This large-scale production – created exclusively for its permanent home at the Kodak Theatre in Los Angeles – offers a new take on the art of cinema as only Cirque du Soleil could imagine it. Directed by acclaimed choreographer Philippe Decouflé with music by Oscar-nominated composer Danny Elfman,  IRIS is an inventive spectacle that combines acrobatics, dance, projections and live music and takes the audience on a mesmerizing journey that blurs boundaries between live performance and moving images. www.cirquedusoleil.com

Basking in the shadow of the famed Hollywood Sign and Walk of Fame, the Hollywood & Highland Center is right in the heart of all the action. This entertainment mecca is home to the Cirque du Soleil IRIS at the Kodak Theatre and sits next door to the Chinese Theatre, Madame Tussauds and across from Disney’s El Capitan Theatre.  The Center is also home to the Renaissance Hollywood Hotel & Spa, Rolling Stone LA Restaurant & Lounge, Hard Rock Cafe, Lucky Strikes Lanes, Spa Luce, popular shops, gourmet and casual dining along with endless entertainment.  www.hollywoodandhighland.com

PLATINUM SPONSOR

Metro makes is easy for visitors to use public transportation get around L.A.  It operates 2,200 buses and five rail lines, including a subway that can take you from downtown to Hollywood in about 15 minutes.  Whether you’re interested in seeing the stars along the legendary Hollywood Walk of Fame, enjoying the beach at Santa Monica, or touring any number of L.A. landmarks, Metro can take you there.  Check the “Getting Started” section at metro.net.

The Port of Los Angeles — America’s Port® and the premier gateway for international commerce — is located in San Pedro Bay, 20 miles south of downtown Los Angeles. The nation’s busiest container port is also known for its groundbreaking environmental initiatives, diverse recreational and educational facilities and an emerging LA Waterfront. Amidst the backdrop of international trade, the Port boasts the bustling World Cruise Center, quaint Ports O’ Call Village, historic downtown San Pedro, the welcoming Vincent Thomas Bridge, signature Fanfare Fountains and Water Features, historic Angels Gate Lighthouse and many other attractions. The Port of Los Angeles: America’s Port®.

Paying tribute to music's rich cultural history, this one-of-a-kind, 21st-century Museum explores and celebrates the enduring legacies of all forms of music, the creative process, the art and technology of the recording process, and the history of the premier recognition of excellence in recorded music — the GRAMMY Award. The GRAMMY Museum features 30,000 square feet of interactive and multimedia exhibits located within L.A. LIVE, the downtown Los Angeles sports, entertainment and residential district. Through thought-provoking and dynamic public and educational programs and exhibits, guests will experience music from a never-before-seen insider perspective that only The GRAMMY Museum can deliver. www.grammymuseum.org

Wolfgang Puck Catering sets the standard for culinary excellence, bringing our team’s legendary combination of innovative cuisine and refined service to the worlds’ most renowned and demanding corporate, cultural and entertainment settings. Delivering a restaurant-quality experience in a special event setting, Wolfgang’s experienced team caters intimate weddings, convention galas, family occasions, and such noteworthy events as the Academy Awards® Governors Ball. WPC currently provides catering services in major markets including Los Angeles, San Francisco, San Diego, Seattle, Dallas, Chicago, Boston, Philadelphia, Washington DC and Atlanta. www.wolfgangpuck.com

GOLD SPONSORS

Beverly Hills, centrally located in greater Los Angeles, is a premier travel destination boasting beautiful year-around weather, acclaimed full-service and boutique hotel accommodations, sumptuous dining, world-renowned designer boutiques and first-class shopping. Synonymous with glamour, Beverly Hills has enjoyed a storied history as the home and playground of A-list movie stars. www.lovebeverlyhills.com/powwow

With its deep-discount ticket collections, CityPASS delivers savings of up to 50 percent on attraction admissions in New York City, Hollywood, Atlanta, Boston, Chicago, San Francisco, Houston, Philadelphia, Seattle, Southern California and Toronto. CityPASS booklets and e-tickets are available at CityPASS.com and from all CityPASS attractions and contracted travel trade outlets.

DFS North America operates duty free stores throughout LAX. Offering Internationally known brands such as Chanel, Estee Lauder, Omega, Gucci, Hermes and Burberry and a wide selection of liquor, wine, food, fragrance and cosmetics, watches and fashion merchandise, DFS is the destination of choice for International passengers departing from LAX. Please visit our LAX duty free stores in Terminals 2,3,4,5, 6 and 7 and the Tom Bradley International Terminal prior to your departure from LAX. www.dfsgalleria.com

Since 1934, the Original Farmers Market has beckoned locals and visitors alike to "Meet Me at Third & Fairfax!” This world famous Los Angeles landmark features over 100 shops, restaurants and grocers in an authentic, open-air environment. A shopper's paradise, the Market’s meandering aisles host one-of-a-kind shops, old-world artisan grocers and dozens of restaurants serving cuisine from around the world. Centrally located between Beverly Hills and Hollywood, easily accessible to all of Southern California and the world! www.farmersmarketla.com

The Grove, celebrating its tenth anniversary, is a world-renowned shopping, dining and entertainment destination, adjacent to the historic Farmers Market. Enjoy trolley rides and romantic architecture evoking European side streets, plus valet and concierge services. EXTRA! with Mario Lopez and Maria Menounos is also filmed live on site. Visit www.thegrovela.com

You’ve arrived in the Hollywood Entertainment District – the home of glitz, glamour and fun!  Long famous for its storied past, today entertainment seekers, tourists, and locals thrive together in this walkable neighborhood, surrounded by some of the world’s most recognizable landmarks – and arguably the most famous street in the world. www.hollywoodbid.org

MERLIN ENTERTAINMENTS is the leading name in location-based, family entertainment. Europe’s Number 1 and the world’s second-largest visitor attraction operator, Merlin operates an international portfolio of global and local attractions, among them many of the world's best known brand names - Madame Tussauds, LEGOLAND, SEA LIFE, LEGOLAND Discovery Centres and many more! The company's 75 attractions, 6 hotels and 2 holiday villages in 17 different countries across four continents; Europe, North America, Australasia and Asia, annually welcome around 41 million visitors, and employ over 16,000 staff. Visit www.merlinentertainments.biz for more information.

Miles markets destinations and hospitality businesses by working with state tourism offices, convention & visitors bureaus, hotels and other organizations in the tourism industry to create forward thinking online, mobile, email and print content marketing solutions. Please visit our website (www.milesmedia.com).

Located minutes from L.A. Live, The Natural History Museum of Los Angeles County (NHM) is home to new, immersive experiences, such as Age of Mammals and the New Dinosaur Hall featuring Thomas the T.rex, and the future Becoming Los Angeles exhibition opening in December 2012. When NHM begins opening its North Campus wilderness habitats this spring, it will become an exciting indoor and outdoor exploration of nature in the heart of the city. www.nhm.org

Located just 2 hours east of Los Angeles, the Palm Springs Desert Resorts is Southern California’s relaxing and recreational oasis, boasting world class music and film festivals, professional golf and tennis tournaments, and year-round sunshine. More than 6 million visitors each year enjoy Palm Springs’ eight distinctive cities which are home to luxury and mid-century modern hotels and resorts and serve as the gateway to Joshua Tree National Park. www.PalmSpringsUSA.com

Pasadena is located 11 miles north of downtown Los Angeles and just minutes from Universal Studios and Hollywood. With 10 hotels and 5 motels, this pedestrian-friendly city is home to 500 restaurants, hundreds of national retailers and boutiques, world-class museums, theaters, breathtaking gardens and exciting architectural and culinary tours. www.visitpasadena.com/travel-industry.html

Perched between the Pacific Ocean and Los Angeles, Santa Monica is a beach town that’s creative and sophisticated. A vibrant, energized community that’s also laid back, cool. Glistening beaches, unique hotels, innovative restaurants, diverse shopping, endless entertainment and recreation options and laid-back lifestyle make it a dream destination. www.santamonica.com

Starline Tours & TourCoach Charters are the premier providers of sightseeing tours and motorcoach transportation in Southern California - carrying over 1.5 million passengers per year. TourCoach provides state-of-the-art buses for charters. Starline Tours offers a full range of tours including the world’s largest Hop-on Hop-off service & several celebrity-infused tours.  www.starlinetours.com

Santa Barbara, California—the American Riviera®—a captivating blend of history, distinctive architecture, and Southern California lifestyle, is home to glorious palm-lined beaches, majestic mountain ranges, and sumptuous wine country. Visit www.santabarbaraCA.com to learn more about our quaint city just 99 mi / 160 km north of Los Angeles.

Casual, picturesque, Temecula Valley Southern California Wine Country includes Downtown Old Town Temecula, Temecula Valley So Cal Wine Country, and Pechanga Resort & Casino. We offer wonderful hotels, spas, golf, and award-winning restaurants. Just a short drive from all the major Southern California destinations and you will find yourself among the vineyards of Southern California Wine Country. Less than 60 miles north of San Diego, 90 miles southeast of Los Angeles and 60 miles west of Palm Springs. Visit the wines Country of Southern California. www.visittemecula.org

Whether lounging poolside, strolling the design district or living it up on The Sunset Strip, West Hollywood offers unmatched style. Our forward-thinking culture has attracted hip hotels and cutting edge dining, shopping and entertainment. At just 1.9 square miles in size, West Hollywood has been named California’s most walkable city. www.visitwesthollywood.com

SILVER SPONSOR

Beverly Center, Southern California’s premier fashion destination is an internationally known iconic Hollywood destination located in the heart of America’s television and film industries at the edge of West Hollywood and Beverly Hills. Beverly Center offers 160 distinctive specialty boutiques reflecting the diverse styles and tastes of Los Angeles including luxury offerings such as Burberry, D&G, Fendi, Gucci, Jimmy Choo, Louis Vuitton, Omega, Prada, Salvatore Ferragamo, Tiffany & Co. and Yves Saint Laurent. www.bevelycenter.com

Citadel Outlets, LA’s ONLY outlet center, features 115 brand-name stores and is located only 10 minutes from downtown Los Angeles. Citadel Outlets is a shopper’s paradise and offers many tourist amenities including a shopping shuttle and VIP discount cards. www.citadeloutlets.com

San Francisco-based Joie de Vivre manages more than 30 boutique hotels, 20 restaurants and five spas in California, Arizona, Hawaii and Chicago. Joie de Vivre is recognized for creating some of the most innovative hospitality services and products and designing one-of-a-kind properties. Find your favorite Joie de Vivre Hotel in Palm Springs, Scottsdale, San Francisco Bay Area, Los Angeles, Laguna Beach, Huntington Beach, Sacramento, Chicago and Honolulu. www.jdvhotels.com

Nestled among the majestic redwoods and the Pacific Ocean in Northern California, Mendocino County is an untouched paradise. Sweeping ocean views, boutique wineries, distinctive inns, gourmet dining, and an endless array of activities make it the perfect getaway. www.VisitMendocino.com

From San Diego to Sacramento, savvy shoppers save 25% to 65% on merchandise from designer and brand name outlet stores including Coach, Gucci, Prada and Nike at 10 Premium Outlet Centers. www.premiumoutlets.com

Just 30 minutes north of Los Angeles, Santa Clarita is home to Home to Six Flags Magic Mountain and Six Flags Hurricane Harbor. Santa Clarita boasts some of the states most coveted golf courses, charming wine lounges, family and fine dining, impressive retail shopping, live music events, and a rich western heritage. A historic community turned cosmopolitan city, Santa Clarita blends its small-town roots with the sophistication of a larger urban center. VisitSantaClarita.com

BRONZE SPONSOR

The newest upscale boutique hotel which opened its’ doors in the summer of 2011. Ideally located in the upbeat neighborhoods of Russian Hill, Marina District and Fisherman’s Wharf in San Francisco, California. All 136 guestrooms have a view of either Golden Gate Bridge, City or Pool Area. Whether you are in town for a weekend getaway, business meeting, family vacation or group trips, you will love the luxuriously spacious accommodations and competitive rates the da Vinci Villa has to offer. Visit www.davincivilla.com

Integrated Transportation Services (ITS) provides chauffeured transportation to high-value corporate clients, conventions, entertainment & television productions and Hotels in the Greater Los Angeles area. www.itslimo.com